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The Alice Palette — swatches and descriptions

Urban Decay has never let us down before, and the Alice in Wonderland palette is no exception! All the shadows (even the glitterbombs, which I personally adore) are just divine — they’re just as vivid with or without primer, foiled or not. I’m looking at the palette from the point of view of an Alice fan, though, and/or from the point of a shadow whore. So if you’re looking for someone to reason with you and tell you that, well, most of these are dupeable… that’s not me. That doesn’t even look a tiny bit like me.


All of the swatches are on bare skin, one swipe swatched dry. AiW, I love you, and I’m sorry that your series is over! Now the wait is for the film rather than the palette… and I have to say, I’m still just as excited over Alice as ever.

Please do not hotlink or repost these images. If you’d like to share the Alice goodness, just link back to this post! Thanks ladies :)

Underland/Flash: Gorgeous, creamy violet. It’s a very “true” violet if you ask me; perhaps a tiny bit more red than blue but otherwise quite balanced. No icky brown undertones here!

Alice/Painkiller: Likely the most pigmented blue I’ve ever seen — this turquoise/sea blue is honestly just stunning. Quite similar to the blue liner included in the palette, Flipside.
Oraculum/Baked: Coppery gold, like the rest of the top row, the finish is a creamy, satisfying shimmer with no discernable shimmer/glitter particles.
Queen/Last Call: Insaaaane cranberry with that same gorgeous finish!



Chessur/Chopper: Brown-gold running a bit warm, but overall quite versatile if you ask me.
White Rabbit/Polyester Bride: WHOA! Talk about a glitterbomb! I just love the look of this shadow — a white with large chunks of silver glitter. Prepare for a ton of fallout, but I promise it’ll be worth it! Not even a little bit office-appropriate unless used in VERY small amounts.
Wonderland/Maui Wowie: Yellow gold, not too warm if you ask me, so it would be suitable for some cool and some warm gals. It’s glittery, but not nearly as glittery as White Rabbit.
Curiouser/Grifter: Blue-based pink, slightly less pigmented than the others with one swipe, but very layerable. Glittery but not WHOA GLITTERBOMB-y.


Muchness/X: Peach with strong orange undertones. I can’t see this working on as many people as some of the other shades, but for the people that it does work on — wow.
Mushroom: Mmm, a brown taupe. Need I say more? Love.
Midnight Tea Party/Midnight Cowboy Rides Again: Another crazy glitterbomb! I love it, but I can’t see it looking all that great unless it’s layered over another shadow. (The base colour is quite sheer)
Vorpal/S&M: Gorgeous, gorgeous, gorgeous! A true platinum that pulls neither dirty brown nor green nor blue.


Absolem/Homegrown: A very vivid green, almost like a darkened lime. This would make a great pop of colour with any of the neutrals or gold/peaches in this palette!
Drink Me, Eat Me/Sin: A peachy champagne in real life, with gorgeous shimmer but no crazy glitter. Very, very versatile!
Mad Hatter/Twice Baked: This was really the only shade I didn’t totally love; it’s a little warmer than I like my browns, and could easily look “dirty” on cool-toned skin. There’s a bit of glitter in this shimmer finish, but nothing major.
Jabberwocky/Oil Slick: Very pigmented matte black with great silver shimmer! I always tire of black-with-shimmer shades in palettes, as they’re usually just overdone and boring, but the glitter is chunky enough here to keep it interesting.


Flipside and Zero: you all know that I love me some 24/7 liners! They’re creamy, stay on quite well, and swatch very true to colour. Flipside in particular is just gorgeous!

Missed something? Check out the packaging here, and product photos of the shadows and liners here!
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